Vehicle lettering is the most common form of vehicle graphics. It is both inexpense and when well designed can be a very effective form of advertising.
It utilizes cut vinyl which is applied directly to the vehicle. Because it does not have to be printed and is easily installed, vehicle lettering is very inexpensive.
When used as truck lettering, the use of a simple logo significantly increases effectiveness. A logo draws the attention of drivers and improves the likelyhood your company's message will be seen.
It can be used with printed graphics to maintain costs while increasing visual appeal.